Hotels today are missing a growing category of high value travelers. EV drivers now build their trips around where they can reliably charge, and they avoid properties with unavailable or unreliable stations.
Every broken or missing charger represents a lost booking, a negative review, and revenue that quietly shifts to competitors.
A Holiday Inn Express & Suites in Florida faced the same challenge. By partnering with EV+ and installing a zero CapEx, fully managed charging solution with industry leading reliability, the hotel converted this problem into a measurable revenue stream that grew month after month.
01. A Charging Experience Guests Can Trust
Before installing EV charging, the hotel risked losing EV guests entirely. Once EV+ deployed the solution, reliability became a defining advantage. The property achieved a 10 out of 10 PlugShare score, powered by continuous uptime monitoring, proactive maintenance, and consistently positive guest reviews.
This reliability directly influenced booking behavior. EV drivers began choosing the hotel because they knew charging would be available and easy, and this confidence created a steady pipeline of incremental stays.
02. $96,836 in Annualized Revenue
The results were clear. The hotel generated $96,836 in annualized revenue uplift from EV guests alone. This included incremental room nights from travelers who would not have booked without reliable charging, along with charging revenue from consistent daily use.
Importantly, the property achieved this lift without spending anything upfront. EV+ funded the design, permitting, equipment, installation, networking, and long term maintenance. Revenue increased while operational burden stayed at zero.
"May alone produced more than twelve thousand dollars in incremental room night and charging revenue. July followed with more than eleven thousand dollars."
03. The EV Guest and Why They Matter
EV travelers behave differently from traditional guests. They plan routes around charging availability and will bypass closer hotels if they cannot confidently charge overnight. Once this Florida property appeared reliably in Tesla navigation and public EV apps, drivers actively sought it out.
Many arrived for the first time because they needed charging, but returned because the experience was smooth. Others booked same day when they saw the charger was available. The hotel's charging amenity quickly became a competitive advantage that delivered both new guests and repeat business.
04. Guest Demand That Grew Every Month
The hotel's EV guest volume increased steadily throughout the year. January established a strong baseline, and demand ramped through the spring as visibility improved. By May, June, and July, the property frequently welcomed more than thirty EV guests each month, many of them on repeat trips.
This growth pattern reflects a broader trend in the hospitality industry. As EV adoption accelerates, guest demand for reliable charging climbs in parallel. Properties that meet the need early benefit the most.
05. Zero Operational Lift for Hotel Staff
Throughout the deployment, the hotel team did not need to manage a single technical or operational detail. EV+ handled engineering, permitting, utility coordination, installation, monitoring, issue resolution, and guest support.
For a brand focused on delivering a consistent guest experience, this hands off model ensured that EV charging added value without adding work. The amenity enhanced satisfaction without creating strain for busy on site teams.
06. Why This Hotel Chose EV+
This Holiday Inn Express & Suites in Florida selected EV+ for a simple reason. They needed chargers that always worked, at zero cost, with no internal management required. EV+ provided a fully funded, turnkey solution with proven 99.7% uptime and a national support model built for hotels.
Turning a Growing Problem Into a Long Term Advantage
Hotels that lack reliable EV charging lose revenue invisibly, one booking at a time. This Holiday Inn Express & Suites in Florida chose a different path. By deploying EV+ at zero cost and delivering a flawless charging experience, the hotel gained nearly one hundred thousand dollars in new annualized revenue while solidifying its position as a preferred stop for EV drivers.
This is a repeatable model for any hotel seeking to grow revenue, strengthen guest loyalty, and future proof its asset with an amenity travelers increasingly consider essential.

